design meets
neuroscience
PHD RESEARCHER, MA, NOVELIST inga cassidy | DESIGNING FOR BRAIN HEALTH AND INNOVATION
27+
years in design,
story, media, tech,
strategy – and science.
80 %
100+
Selected Works
Services
About me
What I do
I help high-impact organizations build innovation, clarity, and brain health – without frying the brain.
My background
27+ years in design, art & culture, media, and story.
Worked with: Jeep, LYNX snow mobiles (BRP Finland), Scandic Hotels, The European Capital of Culture, Cosmopolitan. Creative & Art with Finnish Broadcasting Company (YLE), Helsingin Sanomat, four novels with Tammi Publishers.
MY APPROACH
I bring neuroscience, systemic design, and ethics to help our ecosystems — digital, physical, and social — work for the human brain, not against it.
EDUCATION
PhD Researcher in Neurodesign (ongoing)
MA in Neurodesign & Service Design
MA in Design Thinking and Art & Culture Production
BA in Media and Scriptwriting
Degree in Graphic Design

12 b
Workdays lost annually due to depression & anxiety
(WHO 2022).
$1 T
Annual cost to
the global economy from
stress & anxiety (WHO 2022).
-88%
Reduced interruptions with
re-designing workflows.
(Kliger et al., 2009; 2012.)








